Overview
Angela Cash is a commercial and residential real estate agent with Southern Visions Realty, focused on Lake Murray homes and commercial deals across the Midlands. Her domain was pointed at a dead AWS WebsiteBuilder instance returning a 405 error to every visitor. She had no recurring content, no Search Console integration, no automated SEO, and no realistic path to compete on commercial real estate search terms in Lexington, Columbia, and the Lake Murray corridor. We rebuilt her digital presence from a broken redirect into a compounding SEO engine that publishes itself.
The Listing AutoPusher
Commercial listing portals don't talk to each other, and none of them offer an API, so agents re-type every listing into Crexi, LoopNet, and the MLS one portal at a time. We built Angela her own push hub to kill that chore: she logs in, fills out one master form covering every field all the portals ask for, and clicks one button. A cloud-hosted browser engine then walks the listing through each portal in a guided flow, streaming the live browser to her screen so she handles her own portal logins and approves the final post. One listing, entered once, pushed everywhere.
Outcome
Site is live, indexed in Google Search Console, and shipping new SEO pages every week with zero involvement from Angela. The first three blog posts published the day the system went live, and the programmatic location grid covers ~1.9 years of weekly content across 10 Midlands cities and 10 commercial real estate intents. Topic selection is wired directly to GSC keyword data, so the system targets terms her site is already ranking on page two for, the exact opportunities most likely to climb to page one.
Stack used
Railway (nginx), Cloudflare DNS + proxy + Universal SSL, GitHub, Anthropic Claude API, Google Search Console (OAuth), GA4, custom SEO publishing pipeline, llms.txt for AI search visibility.
What we built
- Moved her broken old website onto fast, reliable hosting with a secure (padlock) connection
- A brand-new website: homepage, blog, and all the legal pages (privacy, terms, cookies)
- Set the whole site up so Google — and AI tools like ChatGPT and Perplexity — can find and recommend her
- A writing system that publishes 3 in-depth blog posts every Friday, around 4,500 words each, full of helpful links
- It picks topics by looking at what people are actually searching and where her site is close to page one of Google
- 100 ready-made local pages — one for each mix of 10 nearby cities and 10 services she offers
- Every new post updates the site, its menu, and its feeds in one clean step, with no manual work
- Older posts get automatically refreshed every few months so they never go stale
- A monthly automatic check-up that grades her newest posts and writes up a report
- The Listing AutoPusher: she fills out one simple form, and the listing gets posted to every commercial portal for her
- She watches it happen live on her screen and stays in control of her own portal logins